Your brand
identity
in one
product

Identity. Digital. Print. Objects. Motion. A world built around your brand

KILN
Primary wordmark
Mark / Oxblood
Mark / Reversed
AaAa
Syne 800 / Fraunces italic
Oxblood#7a1f1fEmber#d8481fBone#efe6d2Glaze#1f6f6aSoot#171412
Graphic language / Rings
Clear space = 1 ring
01
kiln.example
KILN

Built
hot.

Made on the bench. Played in the room.

Meet Ember 4
Ember 4Desktop synthesizer
Ember 4 — now shipping —
Ember 4From $—
HearthFrom $—
SlagFrom $—
TuyereFrom $—
© KILN — a fictional specimen brand
02
guide.kiln.example

Colour,
with intention.

Colors to pop out and accentuate the music, an identity of pride.

PrimaryOxblood#7a1f1f
SignalEmber#d8481f
GroundBone#efe6d2
InkSoot#171412
Lead with Bone and Soot.

Oxblood brings depth to larger surfaces. Reserve Ember for moments that need attention.

03
K KILNA field guide to heatBrand book / Edition one
22
On the bench

An instrument is not finished when it works. It is finished when it has been played in a room that was too loud, by someone who did not read the manual.

That is the standard. Everything in this book is in service of it.

23
04
05
06
KILN
Feel the
frequency.
07
2EBrand Design07 pieces
What takes shape

A brand should be more than just a mark. We give it a soul, language, things worth holding and films worth experiencing. Deliverables, formats and quantities are envisioned around your specifics

01

Identity system

A full in depth design system to ensure brand consistency across all mediums

Format
SVG · PDF · PNG · Figma
Lives
Your drive
Elements
Logo · typography · colour
KILN
Primary wordmark
Mark / Oxblood
Mark / Reversed
AaAa
Syne 800 / Fraunces italic
Oxblood#7a1f1fEmber#d8481fBone#efe6d2Glaze#1f6f6aSoot#171412
Graphic language / Rings
Clear space = 1 ring
02

Website

A place for the brand to inhabit on the cyberspace.

Format
Live site · source
Lives
Your domain
Elements
Design · development · handoff
kiln.example
KILN

Built
hot.

Made on the bench. Played in the room.

KILNEMBER 4TUNESHAPEDRIVECUTOFFRESOLEVEL
Ember 4Desktop synthesizer
Ember 4 — now shipping —
Ember 4From $—
HearthFrom $—
SlagFrom $—
TuyereFrom $—
© KILN — a fictional specimen brand
03

Web-native brand guide

A new way to get your brand across curiosity.

Format
URL and SOURCE
Lives
guide.yourbrand
Elements
Usage · consistency · guidance
guide.kiln.example

Colour,
with intention.

Colors to pop out and accentuate the music, an identity of pride.

PrimaryOxblood#7a1f1f
SignalEmber#d8481f
GroundBone#efe6d2
InkSoot#171412
Lead with Bone and Soot.

Oxblood brings depth to larger surfaces. Reserve Ember for moments that need attention.

04

Branding booklet

The brand in a physical format. The idea felt in your hands.

Format
Book · PDF
Lives
The desk, the shelf
Elements
Brand story · editorial design
K KILNA field guide to heatBrand book / Edition one
22
On the bench

An instrument is not finished when it works. It is finished when it has been played in a room that was too loud, by someone who did not read the manual.

That is the standard. Everything in this book is in service of it.

23
Pages 22–23
05

Illustration & artwork

Concepts created by the collective to ensure stylistic choices reign supreme.

Format
Print-ready
Lives
Campaign, cover, wall
Elements
Custom imagery · art direction
06

Merchandise & physical

Identity in a wearable format, perfect for getting the brand into the outside.

Format
Production-ready
Lives
In hands
Elements
Apparel · printed applications
07

Motion & film

Identification in motion, where static images just won't cut it.

Format
Master film · social edits
Lives
Release, campaign, screen
Elements
AMVs · music videos · concept films
KILN
Feel the
frequency.

One voice.
The whole world.

KILN
Primary wordmark
Mark / Oxblood
Mark / Reversed
AaAa
Syne 800 / Fraunces italic
Oxblood#7a1f1fEmber#d8481fBone#efe6d2Glaze#1f6f6aSoot#171412
Graphic language / Rings
Clear space = 1 ring
01 Identity sheet
kiln.example
KILN

Built
hot.

Made on the bench. Played in the room.

KILNEMBER 4TUNESHAPEDRIVECUTOFFRESOLEVEL
Ember 4Desktop synthesizer
Ember 4 — now shipping —
Ember 4From $—
HearthFrom $—
SlagFrom $—
TuyereFrom $—
© KILN — a fictional specimen brand
02 Website
guide.kiln.example

Colour,
with intention.

Colors to pop out and accentuate the music, an identity of pride.

PrimaryOxblood#7a1f1f
SignalEmber#d8481f
GroundBone#efe6d2
InkSoot#171412
Lead with Bone and Soot.

Oxblood brings depth to larger surfaces. Reserve Ember for moments that need attention.

03 Brand guide
K KILNA field guide to heatBrand book / Edition one
04 Booklet
02

Intertwined with music.

At Kiln, we believed that the way to process our feelings was music. So we created ways to process music, so that it would trickle down into processing our own feelings.

03
04 Spread 02–03
05 Illustration & artwork
06 Tee
06 Hoodie
06 Sticker
KILN
Feel the
frequency.
07 Motion & film / direction study
2E / Brand DesignBuilt around your brief

Commission
slip

No.DeliverableFormat
01Identity systemSVG · PDF · PNG · Figma
02WebsiteLive site · source
03Web-native brand guideURL and SOURCE
04Branding bookletBook · PDF
05Illustration & artworkPrint-ready
06Merchandise & physicalProduction-ready
07Motion & filmMaster film · social edits
Next step
Discovery callFind the shape together

No two brands begin in the same place. We start with a conversation, find the shape of the work, then return with a proposal made for it.

Start the conversation

KILN is a new world brought to life, in the pursuit of a soul. Everything is completely yours.

Bring us
your
brand.

Tell us about your concept, idea, or design. We want to make brands felt. We will reply in about 2-5 business days.

Format
ONE COMMISSION, ANYTHING YOU WANT
Starts
AS SOON AS POSSIBLE